Wednesday, 17 December 2025

How To Be Influential Across Your Business (Part 2)

Following on from last month's newsletter here's five more ways to be influential across your business:
  1. Link your message to the strategy and priorities of the business. Use this as the rationale for needing their support because it makes it compelling for the audience to listen and relate to what you’re saying.

  2. Bring solutions not just problems. Avoid the "this is the problem and I’m asking you to fix it" approach. We’re all too busy and have too many demands on our time.

  3. Don’t underestimate the power of quick wins to galvanise support. Making some progress is a ‘win’, versus trying to get the big, hairy, audacious goal in the first attempt.

  4. The art of structuring a message for impact. I’ve written about this endlessly elsewhere. There are specific components of a message that must be present to influence and inspire.

  5. Rehearse, rehearse, rehearse your message ahead of time and ideally, record yourself on your phone. How you ‘think’ you’ll be influential is very different to practising being influential. Listen back, enhance, and go again.
If you missed Part 1 on this topic, visit the Resources section on my website for that, and many other newsletters.